|
The Zodiac Series of Beanie Babies were considered the first Beanies created
as a series. They were first announced in August of 2000 via billboards on
the side of the road. Each sign displayed one of the Zodiacs with the words
"Beware of" following the name of the Zodiac Beanie it should beware (according to the
Chinese Zodiac)
This really was the first time Ty had ever used a means of advertising not through the
website.
The following list shows where each reported sign was located:
| City: |
Beanie on Sign: |
Beware of: |
Location: |
| Chicago, IL |
Dragon |
Dog |
Rt. 176 exit ramp |
| Union City, NJ |
Dragon |
Dog |
31st Ave. & Bergeline |
| Los Angeles, CA |
Dragon |
Dog |
405 Freeway |
| Minneapolis, MN |
Dragon |
Dog |
Highway 62 East & 34th Ave. |
| Cleveland, OH |
Monkey |
Tiger |
480 Westbound, Between Broadway &
Transportation Blvd exits |
| Denver, CO |
Monkey |
Tiger |
Lincoln Street in Downtown Denver, South of 6th Street,
South side of Channel 2 FOX studio building |
| Harrisburg, PA |
Monkey |
Tiger |
I-83 North of 13st St. |
| Houston, TX |
Monkey |
Tiger |
South Loop & Main |
| Memphis, TN |
Monkey |
Tiger |
1375 I-240 3000 N/O Summer |
| Washington, DC |
Monkey |
Tiger |
Robert Crane HWY/South Rt. 50 |
| New York, NY |
Snake |
Pig |
Van Wyck Expressway,Towards White Stone Bridge by Shea Stadium |
| Orlando, FL |
Snake |
Pig |
7019N-W/S of SR-435 - 25 miles north of I-Drive, 7026E - S/S of US-192, 1 mile east of SR 535 |
| Dallas, TX |
Snake |
Pig |
I-183 West of County Line Road |
| Atlanta, GA |
Snake |
Pig |
I-75 Highway |
On August 03, 2000 the following newsflash was posted on the
Ty.com website:
NEWSFLASH
Atlanta, GA
Chicago, IL
Cleveland, OH
Dallas, TX
Denver, CO
Harrisburg, PA
Houston, TX
Los Angeles, CA
Memphis, TN
Minneapolis, MN
Union City, NJ
New York, NY
Orlando, FL
Washington, DC
Beware . . . They’re coming ! . . . 8/15/00
A few days later the following newsflash was announced:
Beware...They're getting closer !
Remember . . . expect the unexpected !
You won't be disappointed ! . . . Ty
At this point in time no one knew what was coming yet! Ty later appeared on the TyTalk message board
to tease collectors and ask them what they thought was coming! He didn't leave any extra clues!
Finally August 15 rolled around but nothing happen! No announcements on the Ty website! Retailers had no
clue as to what the big surprise was! It wasn't until reports about the billboards started spilling in
that we began to understand what was happening!
The Zodiac Series was proudly displayed at the New York International Gift Show on August 19 through
August 23, 2000 for retailers to see! Than finally on August 24, 2000 the official Ty website
displayed the new Zodiacs and presented reading with information about each Zodiac Beanie and
its characteristics! Retailers were also given the following cards to give to customers about the Zodiacs:
Front Here & Back Here!
Click on each name for read about that beanie and see pictures!
Dog, Dragon, Goat
Horse, Monkey, Ox
Pig, Rabbit, Rat
Rooster,Snake, Tiger
Want to find out why Ty signed one of each Zodiac Beanie? And how someone won them all?
Click here to read about the Ty Olympics Challenge!
|
Printer Friendly Page